How to Stop Wearing Your Busy Badge

How to Stop Wearing Your Busy Badge

How to Stop Wearing Your Busy Badge

Emma O'Connell

30th July 2020

Being busy for the sake of being busy is not going to get you where you want to go. You need to slow down and take a step back. We need to start accepting that taking time off is OK. The world won’t end, you’re business won’t collapse, social media will still be there.

The problem is when you fill your schedule up with busy work, you feel more valuable. Society has placed a greater value on being busy, because busy means productive and productive means worthy. I mean that’s what our ego tells us, so it must be true. Mustn’t it? But that is in actual fact a load of bullshit.

When you see other coaches and consultants produce a load of content, showing up everyday on instagram stories, hustling hard, winning, with loads of clients and a 6 figure business, you feel the pressure to do more, work more hours and then you hope that all of that will turn into greater results. But being busy just means you are being unproductive.

Being busy is impacting on your wellbeing

You are left scattered, lacking focus, mentally and physically exhausted and stressed AF. 

You are not super woman. So stop acting like her.

You need to slow down and take a step back. We need to start accepting that taking time off is OK. The world won’t end, you’re business won’t collapse, social media will still be there. Honestly!

You are not superwoman. Stop acting like her.

For us as women, the best time to really slow down and take stock of our lives is during our inner Autumn and our inner Winter phases of the menstrual cycle, this is also know as the luteal phase (which lasts approx. 12-14 days) and happens immediately after ovulation and the menstruation phase. During this time, our critic and ego is at her most vocal, so instead of listening to her and just pushing through trying to find the energy you had a week ago (trust me, you won’t and you can’t, its hormonal), take the time to slow down and really listen to what she has to say. There is great wisdom in it, but you need to honour these phases and their request to slow TF down. Be more intentional with the things you spend your time doing. 

 If you don’t slow down and take some time to nourish yourself, turn inward, rest and restore your energy, you’ll just keep spinning around the ‘busy’ wheel until suddenly you collapse from burnout and that is not a place you want to be.

Busyness is procrastination in sheeps clothing

I should know, I used to be the champion of procrastination!

You see, we often use being busy as an excuse because we are stalling. Stopping ourselves from doing what we really want to do, something that is going to add REAL value.

Be honest with yourself, do you go to bed late too many times in a week? Do you spend far too much time scrolling through social media? Perhaps you spend your evenings binging on Netflix? How often do you say ‘yes’ to meaningless activities that just eat up your precious time? Do you keep putting things off because you are too tired?

I am guilty of all these things. I’m not perfect, I get sucked in to busy work every now and again. And this is exactly why being aware of how you spend your time is the first step to making a change and creating a more balanced life. Start by saying NO a lot more. Only say yes to the things that REALLY matter, that LIGHT YOU UP. 

Simplify, SIMPLIFY and then simplify some more

When we are constantly busy, it’s because things just aren’t working. We are saying yes to too many things, taking on too many projects, trying to do all the things and lacking structure in our lives and business.

It’s time to look at simplifying. Simplify your life by decluttering your workspace, your office, your bedroom, your house, your life! Get rid of the stuff that Marie Kondo says no longer “sparks joy”.

Simplify your business by doing the same – decluttering. Clear out your digital files, take the time to create and document your systems and processes, relook look at the million programmes and courses you offer and scale them back.

There is beauty in simplicity. Own it.

How you spend your time and energy starts and ends with you. What are you going to do today to stop some of the busy work and make a step towards creating a better balance? If you need some help and support, come and joined like-minded ambitious females over in the Facebook Group.

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How to Make Better Decisions in Your Business and Your Life

How to Make Better Decisions in Your Business and Your Life

How to Make Better Decisions in Your Business and Your Life

Emma O'Connell

21st July 2020

Are you terrible at making decisions?

Do you go back and forth a million times, agonising over what to do? Then in the end you get so overwhelmed that you end up making NO decision at all because quite frankly it’s just easier. Perhaps you’ve struggled to sleep, tossing and turning, worrying about doing the ‘right thing’. Sound familiar?

I am bad at making decisions. Not so much in my business, but give me a menu in a restaurant and I struggle to decide what I want to eat. I just find it very overwhelming because I LOVE food. But that isn’t the only thing I agonise over, choosing a school for my son was also a pretty overwhelming decision.

We are faced with making decisions everyday of our lives. Some are small, but some are massive life changing decisions that have the power to completely overwhelm us. But what if there was a way to lift that heavy weight off your shoulders and make decisions with greater ease? Well there is and it involves tapping into your menstrual cycle (and the hormones at play).

Here is how you can get started:

TUNING IN WITH YOUR BODY

There is no one size fits all solution here since we are all different, but the key lies in understanding the natural rhythms of your body through your menstrual cycle and knowing where you are in your cycle before making any decisions.

If you know that you feel terrible at a certain point in your cycle, it probably is not the best time to make any decisions. Be aware of making decisions around ovulation since any  decisions you make now you will likely need to be followed through on during the luteal phase when you are premenstrual.

We are faced with making decision every single day, some are small but some are big life changing decisions that have the potential to completely overwhelm us. What if there was a way to lift that heavy weight off your shoulders and make decisions with greater ease?

UNDERSTANDING THE SEASONS OF THE MENSTRUAL CYCLE

Winter (menstruation, your time to bleed) is the perfect time to reflect. You can go deep and meditate and journal, but equally grabbing some fresh air and being outside in nature can make a huge difference to getting some mental clarity. Take a break, get off social media and see what happens, you may find that suddenly all the pieces of the puzzle slot together.

Spring (pre-ovulation) is a great season to test things out. Go with what feels good and make a decision from that place.

Summer (ovulatory phase) is the part of the cycle where you feel more daring, ready to take a risk and try something new. This is the best time to make big bold decisions and take any steps that are going to propel you forwards.

Autumn (post ovulation) is a time to slow down and assess what is and isn’t working for you. For some, it is a great time to make decisions because making decisions can be easier. On the other hand, having to make decisions during this phase can be overwhelming.

MAKE TIME TO EAT RIGHT

If you are fueling your body with sugar and caffeine and have a tendency to skip meals as well, this really won’t help you make decisions with ease or clarity. Instead you are adding fuel to the fire as this concoction is a recipe for de-stablising your blood sugar and causing more mental confusion.

You need to make sure you eat regularly. Now is the time to stop skipping meals. If you ensure that every meal contains protein, this will help give your body the nourishment it needs to make effective decision, ones from your gut (the good old gut instinct) rather than being ruled by your head (and your ego).

If you loved this blog post, don’t forget to sign up to my newsletter to get weekly doses of inspiration and insights. You can sign up at the bottom of this page.

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How to Find JV Partners That Don’t Suck

How to Find JV Partners That Don’t Suck

How to Find JV Partners That Don’t Suck

Emma O'Connell

13th June 2020

No matter how proudly you embrace the “solopreneur” title, there comes a time when you absolutely must reach out for help. And for smart business owners, that help often comes in the form of JV partners.

Also called affiliates, JV partners act as your own private sales army, spreading the word about your products and services to a whole new audience—theirs. Not only do you reach people who might otherwise never encounter you, but you also benefit mightily from your JV partners’ existing relationships. By promoting you, an affiliate is endorsing you to her audience. She’s saying, “I know this seller; I trust her, and you should, too.” 

But even with all those many benefits, coaches and product sellers sometimes struggle to find great partners. Sure, lots of people will register for your affiliate program, but the Pareto Principle is alive and well when it comes to JV partners: 20% of your affiliates will do 80% of the work. That means your goal is to recruit higher performing partners. 

The only question is, where do you find these great partners? 

When it comes to JV partners: 20% of your affiliates will do 80% of the work. That means your goal is to recruit higher performing partners. But, where do you find these great partners? 

Pick Your VA’s Brain

Chances are good that your VA works for other business owners in similar niches. If you’re a business coach, she very likely works with several other coaches, and she’s in a position to know…

  • Where her clients are in the business development cycle (ideally you want established partners, not newbies)
  • Their audience demographics (so she’ll know if they’re a good fit or not)
  • Their willingness to promote (some people simply don’t do JV partnership, so it’s a waste of time to approach them)

Look to Your Best Clients

Especially if you’re a business coach, your clients might just be your biggest fans—and they’re in a position to recommend you to friends, family, social connections, and elsewhere. 

Be sure your clients all know that you offer a referral/affiliate program, how to sign up, and what the benefits are. 

Your Competitors

It’s true—your competitors might just be your biggest affiliates, if you give them a chance. 

In some circles (such as business and relationship coaching) clients tend to “graduate” from one coach and move to another. This is normal and to be expected. And when you’re on good terms with your competitors, the coach their ex-clients move to might just be you. 

Don’t be afraid to look in unusual places for your next JV partner. You really never know who can connect you with potential clients and partners. Think about all your relationships—from your team to your social circles to your competitors and colleagues—and consider all of their relationships and how far that might stretch. Then pick up the phone or draft an email and start leveraging your contacts!

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How to Turn Your Dream into a Plan

How to Turn Your Dream into a Plan

How to Turn Your Dream into a Plan

Emma O'Connell

26th May 2020

As a coach, it can be difficult to watch the lack of progress of so many promising entrepreneurs and coaches. They’ve dreamed for so long about creating a solid, sustainable business, and yet, all they do is dream.  

You know the people I’m talking about. They attend conferences, sign up for free webinars, buy paid training, and sometimes even work with a coach or two. And yet week after week, month after month, year after year, they fail to make any progress toward their dreams.  

Are they just lazy? No. It’s something worse. They don’t know how to move from a dream to a plan and they’re stuck. 

Start With the Long-Term 

If you’ve ever been on a job interview and were asked, “Where do you want to be five years from now,” you might have thought it an odd question. But as a business owner, that might just be the most important consideration you can have.  

Without knowing where you’re headed in the long term, it’s impossible to create a map to get there. You need to know what your destination is, so that every day, week, month, and year you can check your progress to be sure you’re still headed in the right direction.  

Create Milestones 

Once you know your ultimate destination, you can draft a plan for getting there, and create the interim goals that will help you stay on track.  

For example, if in five years you want to be free to travel for 8 weeks every year, then you need to have a few pieces in place before that can happen: 

  • Enough income to cover travel costs 
  • Passive income to sustain your business while you’re not working 
  • A staff who can manage the business while you’re away 

With this list, you can then work backwards from your five-year goal, and create milestones along the way. If you know you’ll need to earn $150,000 annually in order to fund your travel plans, and right now you’re earning $60,000, then reasonable milestones might look like this: 

  • Year 1: $70,000 
  • Year 2: $85,000 
  • Year 3: $105,000 
  • Year 4: $125,000 
  • Year 5: $150,000 

With these milestones in place, it’s much easier to figure out exactly what you need to do to achieve them, by setting monthly, weekly, and daily goals.  

Without knowing where you’re headed in the long term, it’s impossible to create a map to get there. You need to know what your destination is, so that every day, week, month, and year you can check your progress to be sure you’re still headed in the right direction.  

Create Small Goals  

If you say to someone, you need to move from $60,000 to $150,000 in five years, that’s a pretty overwhelming task. After all, it’s a $90,000 increase and most people will look at that and immediately dismiss it as impossible.  

But when you break it down as we have above, and then again into smaller steps, it suddenly doesn’t look so daunting.  

In the first year of the plan we have outlined here, your income needs to increase only by $10,000. That’s less than $1000 per month! Surely that’s easy enough to accomplish!  

You can further break that down by week: $1000 per month is just $250 per week. If you sell just one more group coaching package, or five more of a $50 training program, you’ve already reached your milestone.  

That might mean sending one more email to your list, or investing an additional $20 per month in Facebook ads, or perhaps reaching out to one more JV partner. The point is, reaching this much smaller goal is far easier than thinking about that five-year plan 

So what’s your big dream? How can you deconstruct it into achievable milestones, workable goals, and finally, daily and weekly tasks? If you can do this (and you definitely can) then you can achieve anything in business and in life.  

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